Top tier go-to-market knowledge

Stage 2 Capital provides companies with unprecedented access to go-to-market leaders. Our network is here to help you navigate the pitfalls that slow business growth. 

Meet our Limited Partners

Jim Steele
Jim Steele President,
Salesforce
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Leela Srinivasan
Leela Srinivasan CMO / fmr CMO,
Checkout.com / Momentive
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Amit Singh
Amit Singh Chief Business Officer,
Palo Alto Networks
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Julie Maresca
Julie Maresca Head of Global Accounts and Strategic Verticals,
Atlassian
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Executive leaders from companies including:

asana
altassian
HubSpot
calendly
gong
slack
smartsheet
snowflake
asana
altassian
HubSpot
calendly
gong
slack
smartsheet
snowflake
asana
altassian
HubSpot
calendly
gong
slack
smartsheet
snowflake

Avoid unnecessary go-to-market mistakes

From deciding when to scale, to determining which demand generation channels to pursue, or what type of salesperson to hire, our thought leadership is designed to help founders every step of the way.

The Science of Scaling

This framework defines each stage of scale, establishes quantifiable measures, structures the sequence and signals of when to move from one stage to the next, and explores the optimal go-to-market design. Topics include:

  • Uncovering why revenue should not be a “North Star” metric
  • Defining Product-Market-Fit (PMF) for an organization
  • Aligning the go-to-market system design with the scaling phase
  • Defining the Ideal Customer Profile (ICP) for an organization

Learn More

science-of-scaling

 

“In a crowded venture capital industry, Stage 2 stands out for its deep focus on providing entrepreneurs with relevant go-to-market support from a curated network of proven executives. I’m both an investor as well as an operator and Stage 2 has a differentiated approach to helping entrepreneurs.”
Oliver Jay
Oliver Jay, Venture LP at Stage 2 Capital, Founding CRO, Asana

Connect with our team

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