Jennifer Mullin
CMO, Discovery Education; Dreambox Learning
I’m a mission driven, award winning, global CMO with a track record of leading marketing, growth, PR, market research, insights, analytics and innovation across diverse industries—edtech, cybersecurity, retail, consumer goods, organic food, and fintech—within PE-backed, VC-funded, and publicly traded environments. I’m a ‘strategic clairvoyant’ and insight-driven marketing pioneer who blends early adoption of transformative technologies with scaling strategies. Shaped by the intensity of startups and the operational rigor of Fortune 500 companies like Visa, VF, and Disney, I craft compelling narratives, mentor high-performing teams, and drive growth across diverse, complex industries.Whether scaling a global portfolio at VF Corporation, rebranding a mission-driven edtech for acquisition, or launching new category-defining products, I operate at the intersection of strategic vision and operational excellence.
My superpower is translating complex goals into actionable roadmaps that energize teams and deliver results. I’m often described as a pace-setting conductor—clear and kind, courageous, and fiercely committed to unlocking both market opportunity and team potential. I build high-trust, ai-enabled, data-driven, cross-functional teams that know when to move fast, when to dig deep, and how to win together.
Colleagues say I “see dozens of steps ahead,” “turn ambiguity into clarity,” and “care as much about people as performance.” I’m especially proud of architecting turnaround marketing strategies that catalyzed pipeline growth, created new products, new channels and unlocked double-digit revenue lifts by aligning ICP, brand, and funnel velocity.
I have led through acquisitions, restructures, and new market entries. I lead with conviction, humanity, and a relentless pursuit of learning. In every role, I aim to elevate not just what marketing does, but how it is a strategic growth partner.