Joe Sawyer

Joe Sawyer

Chief Marketing Officer, Flashpoint

Joe Sawyer is a Go-To-Market executive driving high growth for ambitious B2B SaaS companies.

Currently, he is the CMO of Flashpoint, the >$90MM ARR leader in threat data and intelligence. There, he has repositioned the company to successfully differentiate in a competitive market while rebuilding its funnel from the ground up. As a result, marketing and business development increased from zero measurable impact to the top source of new business pipeline in six months. 

As CMO at Mirakl, he contributed to three years of 40%+ top-line growth as the company tripled in size to >$150MM ARR. In addition, he helped evolve online marketplaces from an evangelical sale to a recognized category, winning analyst rankings in correlation with a doubling in valuation ($3.5BN). At ReliaQuest, Joe increased sourced pipeline value by more than 6x while improving spend efficiency by 5x. He launched a platform that drove the business’s transition from services to technology and a subsequent milestone with KKR.

Joe’s earlier experiences include head of marketing at Amwell (NYSE: AMWL), which invented the category of telehealth, as well as solution and business development at SAP.  He began his career at Forrester Research (NASDAQ: FORR), helping found its European operations and writing some of its most influential eCommerce analysis.

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